Optus teamed up with Yahoo Creative Studios in early October to enable thousands of Australian footy fans to show their support in an entirely new way at the WA Football League (WAFL) Grand Final in Perth’s Optus Stadium in the form of a ‘Fans To Avatars’ augmented reality (AR) experience.. In an Australian sports stadium… Continue reading Optus & Yahoo Create ‘Fans To Avatars’ WAFL Grand Final AR Fan Experience
Tag: Optus Stadium
TABtouch Activates Around AFL Grand Final Via Spoof ‘Actual Best On Ground’ Campaign & Vote
For the historic 2021 Australian Football League (AFL) Grand Final, Western Australian bookie TABtouch launched a socially-riven campaign based around the Norm Smith Medal – which is awarded to the player deemed to have been the ‘best on ground’ in the final. For the 25 September, Perth-hosted season finale at the Optus Stadium, the… Continue reading TABtouch Activates Around AFL Grand Final Via Spoof ‘Actual Best On Ground’ Campaign & Vote
Mrs Mac’s Teams Ups With Comic Peter Rowsthorn For AFL Grand Final Optus Stadium Campaign
Leveraging its status as the official pie and roll supplier to the 2021 Australian Football League (AFL) Grand Final host ground – Perth’s multi-purpose Optus Stadium – Mrs Mac’s rolled out an in-stadium, press and social campaign around the 25 September game in harness with comedian Peter Rowthorn. Despite being a sponsor of local… Continue reading Mrs Mac’s Teams Ups With Comic Peter Rowsthorn For AFL Grand Final Optus Stadium Campaign
