TikTok Videos Unveil App’s Wrexham AFC Shirt Deal As Global Brand Backs Welsh Footie Underdog

Ryan Reynolds and Wrexham AFC co-owner Rob McElhenney both made their own personal debuts on the en-vogue short-form video app to mark the North Wales’ National League club’s new two-year shirt sponsorship deal with TikTok.   Following from Hollywood megastar ownership and the linked ‘Welcome To Wrexham’ FX documentary series, the team’s visibility rose again… Continue reading TikTok Videos Unveil App’s Wrexham AFC Shirt Deal As Global Brand Backs Welsh Footie Underdog

Ryan Reynolds & Rob McElhenney’s Welsh Language ‘Welcome To Wrexham’ FX Show Trailer

With assistance from translator Maxine, new Wrexham AFC owners Ryan Reynolds and Rob McElhenney launched an official trailer across the club and their personal social platforms to announce the commissioning of a new FX docu-series called ‘Welcome To Wrexham’.   WELCOME TO WREXHAM | FX Entertainment orders docuseries ⚪️ #WxmAFC — Wrexham AFC (@Wrexham_AFC) May… Continue reading Ryan Reynolds & Rob McElhenney’s Welsh Language ‘Welcome To Wrexham’ FX Show Trailer

Saxo Bank’s Low Key 2011 Tour De France Activation

How did Saxo Bank, title sponsor of Alberto Contador’s pro cycling team, activate around their three-time Tour de France winner in the 2011 race?   Fairly quietly – at least compared to last year.   Perhaps that’s not surprising considering that Contador is under investigation for a failed drug test – something which has caused… Continue reading Saxo Bank’s Low Key 2011 Tour De France Activation