Man Utd Stars In Skills Viral Spot To Amplify Expanded Swissquote Sponsorship

Several Manchester United stars go head-to-head in an online video challenge to promote the club’s latest global partnership with Swissquote   To webfilms revolve around a special, brand-backed challenge event that sees United players Daley Blind, Michael Carrick, Matteo Darmian, Morgan Schneiderlin and Chris Smalling compete against one another at the club’s AON training complex… Continue reading Man Utd Stars In Skills Viral Spot To Amplify Expanded Swissquote Sponsorship

Saxo Bank’s Low Key 2011 Tour De France Activation

How did Saxo Bank, title sponsor of Alberto Contador’s pro cycling team, activate around their three-time Tour de France winner in the 2011 race?   Fairly quietly – at least compared to last year.   Perhaps that’s not surprising considering that Contador is under investigation for a failed drug test – something which has caused… Continue reading Saxo Bank’s Low Key 2011 Tour De France Activation