Betsafe has released its latest sports-led marketing campaign, called ‘The Walk Of Adversity’, leveraging its alliances with several teams and athlete ambassadors. The initiative, which opens with work fronted by Betsafe brand ambassador Conor McGregor and Manchester City FC, is the second phase of the brand’s ongoing ‘Passion Overcomes The Odds’ creative big idea.… Continue reading Betsafe ‘Walk Of Adversity’ Campaign Launched By Conor McGregor & Man City Online Films
Tag: Connor McGregor
Beats Leverages Big Fight With ‘Notorious’ Conor McGregor #AboveTheNoise Campaign
Four days ahead of his blockbuster bout with Floyd Mayweather Jr, Beats is leveraging the fight and its endorser deal with Conner McGregor with a new campaign aiming to show that the UFC star is #AboveTheNoise. The campaign is led by a hero film, Conor McGregor: Dedicated #AboveTheNoise, featuring the reigning UFC lightweight champion… Continue reading Beats Leverages Big Fight With ‘Notorious’ Conor McGregor #AboveTheNoise Campaign
