A new year means a new tennis season and between Christmas and New Year pasta giant Barilla leveraged this with a new campaign fronted by brand ambassador and tennis icon Roger Federer alongside chef David Oldani, based around a cooking lesson and the message that the two endorsers and the brand are all linked by… Continue reading Barilla Leverages Tennis Season Start Via ‘Masters of Pasta’ Campaign Led By Federer & Chef Oldani
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Carlsberg & Desailly Re-work French Revolution In Euro 16 Ticket Giveaway
The latest instalment in Carlsberg’s rich Euro 2016 activation sees the official beer brand team up with French football legend Marcel Desailly to re-imagine the French revolution in an international TV spot called ‘If Carlsberg did La Revolution’. The latest strand of its expansive tournament creative sees the UEFA partner link up with the… Continue reading Carlsberg & Desailly Re-work French Revolution In Euro 16 Ticket Giveaway
