The NBA launched a new episode in its year-long 75th anniversary ‘NBA Lane’ campaign platform to promote the climax of the regular season and the start of the ‘Playoffs presented by Google Pixel’ through a spot called ‘NBA Lane Playoffs’. Featuring a host of hoops stars past and present including legends Reggie Miller and… Continue reading League Expands 75th Anniversary ‘NBA Lane’ Platform With Star-Studded Playoffs Ad
Tag: Anthony Anderson
Budweiser Celebrates NBA Extension With Festive ‘Drink Wiser’ Responsible Drinking Campaign
Mid November saw Budweiser activate its recently extended official NBA partnership with a new responsible drinking campaign fronted by actor Anthony Anderson and LA Lakers guard Danny Green. The Anheuser-Busch beer brand, which has been an NBA partner since 1998, renewed its official sponsorship for a further four years (with additional packaging and marketing… Continue reading Budweiser Celebrates NBA Extension With Festive ‘Drink Wiser’ Responsible Drinking Campaign
