F1 Finally Celebrates Its Season Start With ‘We Race As One – Countdown Begins’ Hype Commercial

Debuting on 28 June ahead of the long delayed season start in Austria, Formula One (F1) extended its recently launched #WeRaceAsOne platform with a striking spot to build awareness of and excitement around the series’ return to the starting line.   The blockbuster ‘We Race As One – The Countdown Begins’ spot includes a ‘the… Continue reading F1 Finally Celebrates Its Season Start With ‘We Race As One – Countdown Begins’ Hype Commercial

F1 Launches ‘We Race As One’ Social Initiative To Renew Commitment To Addressing Major Issues

Formula One (F1) unveiled a new initiative on 22 June aimed at tackling issues such as climate change and racism.   The series’ new #WeRaceAsOne platform, which will support and run in parallel with the global motorsport governing body FIA’s #PurposeDriven Movement, sets out to ‘underpin the single-seater motorsport series’ strategy to make a tangible… Continue reading F1 Launches ‘We Race As One’ Social Initiative To Renew Commitment To Addressing Major Issues