Tag: WebAR

Nike Celebrated 50 Years With An Immersive In-Store AR Archive Experience

To celebrate Nike’s 50th anniversary, the US sportswear behemoth teamed up with LA-based creative company BUCK to bring 50 years of iconic athletic artefacts into an accessible, augmented reality (AR) experience for people in Nike stores worldwide.   The initiative’s objective was to capture the spirit of DNA (Department of Nike Archives) and the in-store experience featured… Continue reading Nike Celebrated 50 Years With An Immersive In-Store AR Archive Experience

A-League Side Sydney FC Rolls Out WebAR Augmented Reality New Stadium Reveal Experience

Australian A-League Men side Sydney FC teamed up with 7DX (Sydney) to give fans a virtual portal experience of the club’s new stadium through an interactive augmented reality experience   The preview glimpse of the team’s new ground, which is due to open later in 2022, even enables fans to explore the stadium and even… Continue reading A-League Side Sydney FC Rolls Out WebAR Augmented Reality New Stadium Reveal Experience