Movistar Blends Two-Wheel Rider Properties In Combined Pro-Cycling & MotoGP Campaign

A clever two-minute clip saw Movistar coral a posse of its partner property riders together for a campaign blending its backing of Pro-Cycling and MotoGP teams (and a venue title sponsorship too).   The Spanish telco initiative brings together four of the world’s best riders – cyclists Nairo Quintana and Alejandro Valverde, plus motorbike legends… Continue reading Movistar Blends Two-Wheel Rider Properties In Combined Pro-Cycling & MotoGP Campaign

Fiat Yamaha MotoGP Partnership Launch Movie

  Fiat Yamaha today used a ‘launch movie’ to unveil the machine and colours with which they will challenge for the 2009 Moto GP World Championship.   This year, in which star man Valentino Rossi will defend his title, the film premiered during an online presentation from sponsor and manufacturer.   The launch ‘movie’ opens… Continue reading Fiat Yamaha MotoGP Partnership Launch Movie