The first week of March saw the AFL launch a pre-season campaign, ‘Believe’, to build buzz and excitement around kick-off through fan-generated content and work featuring some of the sport’s star names. The initiative, which launched two weeks ahead of the start of the 2020 Toyota AFL Premiership Season opener (on 19 March), was… Continue reading AFL Launches New ‘Believe’ Campaign Ahead Of 2020 Toyota AFL Premiership Season Via AFL Media
Tag: Season Kick Off
NRL New Season Promo Refreshes Iconic Tina Turner ‘Simply The Best’ Campaign 30 Years Later
To celebrate the 30th anniversary of arguably the most famous Australian rugby league ad campaign ever, the NRL relaunched an updated version of Tina Turner’s ‘Simply The Best’ in its new 2020 season kick-off campaign. Tina Turner became the face of rugby league in Australia during the late 1980s and early 1990s when her… Continue reading NRL New Season Promo Refreshes Iconic Tina Turner ‘Simply The Best’ Campaign 30 Years Later
Special K Showcases AFL Women’s Lives On And Off The Field In ‘Rise With Us’ Pre-Season Campaign
Early January saw Special K launch a new campaign in Australia activating its partnership with the AFL Women’s League to drive the rise of female athletes everywhere. As one of the founding sponsors of AFL Women’s League, the cereal brand’s New Year initiative celebrates the inspiring stories of AFLW athletes as they navigate life,… Continue reading Special K Showcases AFL Women’s Lives On And Off The Field In ‘Rise With Us’ Pre-Season Campaign
