Fruity Pebbles Cereal Teams Up With Nike & Lebron James For Magic Colourful Kicks & Fruity Campaign

The last week of February saw Fruity Pebbles cereal celebrate National Cereal Day – 7 March – by teaming up with a pair of sporting heavyweights in Nike and LeBron James for a playful 2022 partnership which includes a limited edition pair of branded kicks, an ambassador fronted advertising campaign and a limited edition product.… Continue reading Fruity Pebbles Cereal Teams Up With Nike & Lebron James For Magic Colourful Kicks & Fruity Campaign

Special K Showcases AFL Women’s Lives On And Off The Field In ‘Rise With Us’ Pre-Season Campaign

Early January saw Special K launch a new campaign in Australia activating its partnership with the AFL Women’s League to drive the rise of female athletes everywhere.   As one of the founding sponsors of AFL Women’s League, the cereal brand’s New Year initiative celebrates the inspiring stories of AFLW athletes as they navigate life,… Continue reading Special K Showcases AFL Women’s Lives On And Off The Field In ‘Rise With Us’ Pre-Season Campaign

Kellogg’s Team GB Rio Work Opens With #GreatStarts Classic Film Recreations

With 100 days to go before the start of Rio 2016, Team GB partner Kellogg’s has launched an eight-month ‘Great Starts’ campaign leveraging pre/during/after Olympic excitement and featuring a set of British Olympic stars.   The campaign, which has been developed in harness with agency Taylor Herring, runs with the #GreatStarts hashtag and aims to… Continue reading Kellogg’s Team GB Rio Work Opens With #GreatStarts Classic Film Recreations