June and July saw the roll out of the first series of an original web series from the Luna Rossa Prada Pirelli Team called ‘Challengers for Now’. The four-part online video season, created in collaboration with creative agency M&C Saatchi, debuted on the team’s own digital channels and was amplified socially by sponsors Pirelli… Continue reading Luna Rossa Prada Pirelli’s ‘Challengers For Now’ Web Series Rolls Out Prior To 2021 America’s Cup
Tag: Pirelli
AT&T’s ‘Red Bull Pit Wall’ At Inaugral US F1 GP Fan Fest
While AT&T aims to inspire and excite fans in the F1 experience through its Red Bull Racing sponsorship by displaying a Red Bull F1 car at its in-store showcase at AT&T outlets in Austin, San Antonio and Dallas, its flagship activation event was at the Exxon Mobile sponsored Austin Fan Fest event. Here the… Continue reading AT&T’s ‘Red Bull Pit Wall’ At Inaugral US F1 GP Fan Fest
