Early May saw Budweiser launch its largest global campaign ever as it leverages its FIFA rights ahead of the 2018 World Cup kick-off in June with a squadron of drones and a collection of high-tech beer mugs. The campaign, called ‘Light Up The FIFA World Cup’, champions Budweiser’s dream of bringing people together while… Continue reading Drones/IOT Mugs Front Budweiser ‘Light Up The FIFA World Cup’: Its Biggest Ever Global Campaign
