Whilst the league usually spends December marketing its Christmas Day line-up of blockbuster match-ups, late 2020 saw the NBA focus on promoting its late-starting season with a campaign called ‘Only Here’. The work is inspired by and features real fans sharing what it is that unique and exciting about the NBA this season and creative includes game highlights, thrilling… Continue reading NBA Launches Integrated ‘Only Here’ Campaign To Promote Late-Starting 2020/21 Season
