To leverage its athlete endorser tie-up and celebrate his record-breaking achievement, Budweiser marked Messi’s 644th goal for Barcelona through an integrated campaign that was led by a short film, supported by social content and which included creating a limited run of 644 bottles individually numbered to represent every goal scored The Argentinian forward’s 644th Barca… Continue reading Budweiser Crowns Messi The ‘King of Football’ After Record-Breaking 644th Goal For Barcelona
