The start of 2022 saw Monster Energy brand Reign Total Body Fuel launch a campaign called ‘Ready To Reign’ which revolves around a trilogy of athlete ambassador fronted short films each focused on an emotional, inspirational and authentic story of overcoming barriers – either personal or professional – to achieve their goals. The first… Continue reading Reign Total Body Fuel & World’s Strongest Man Kick-Off ‘Ready To Reign’ Short Film Trilogy
Tag: Kai Greene
Reign Total Body Fuel Debuts Sports Endorser Led #ReadyToReign Campaign Spanning Hero Spot & Docu-Film Series
Energy drink brand Reign Total Body Fuel launched a new multi-market campaign in late January called #ReadyToReign which featured a strong line-up of its athlete ambassadors. The phased content series campaign was amplified via paid social media, influencer marketing and through other PR channels. The campaign was spearheaded by a hero film which… Continue reading Reign Total Body Fuel Debuts Sports Endorser Led #ReadyToReign Campaign Spanning Hero Spot & Docu-Film Series
