With the new Premier League 2016/17 season two weeks away, BT and Sky are once again locked in a multimillion pound marketing dogfight for broadcaster bragging rights as they aim to convince consumers that each is the pre-eminent football channel of choice. Sky’s Beckham-fronted ‘It Could Happen’ campaign is built around the Premier League’s… Continue reading BT Vs Sky: Big 2 UK Football Broadcasters Resume Marketing Battle
Tag: #ItCouldHappen
Beckham Stars In Sky Sports New Premier League Season #ItCouldHappen TVC
David Beckham fronts Sky Sports’ promotional advert for the new Premier League season The 60-second commercial video starts with Beckham setting out on a morning jog only to find himself running through scenes from 10 months of football: visiting pubs, homes, streets and park pitches en route. The ex-Manchester United player and former England… Continue reading Beckham Stars In Sky Sports New Premier League Season #ItCouldHappen TVC
