Hindware, a leading Indian bathroom fittings and sanitary ware manufacturer leveraged its twin IPL team sponsorships with Royal Challengers Bangalore and Punjab Kings through a player-fronted 360-degree campaign titled ‘Hotel Like Bathrooms’ spanning TV, digital, social, OTT, print, radio, and out-of-home activations The marketing burst, conceptualized by Mullen Lintas, highlights the aspirations of contemporary… Continue reading Hindware Leverages Royal Challengers Bangalore & Punjab Kings IPL Tie-Ups Via Player Fronted ‘Hotel Like Bathrooms’ Campaign