Sportswear brand Reebok, which has an official sportswear deal across UFC, teamed up with mixed martial artist turned boxer Conor McGregor and brought him into an animated ring/hexacon in a spot to launch its Zig Kinetica shoe. The sport’s narrative arc sees the iconic, controversial fighter artist walk into his son’s bedroom with the… Continue reading Reebok’s ‘Zigurine’ Launches Zig Kinetica In Campaign Fronted By Conor McGregor
Tag: Conor McGregor
Monster Energy Leverages Ambassador McGregor Via High-Energy, Brand Synergy #IAmTheBeast Campaign
Two weeks ahead of his big fight, Monster Energy has released #IAmTheBeast featuring UFC fighter Conor McGregor. With the UFC champion taking on unbeaten boxing legend Floyd Mayweather on 26 August in one of the richest and most hyped fights in history, Monster Energy leverages its endorser deal with McGregor. #IAmTheBeast is spearheaded… Continue reading Monster Energy Leverages Ambassador McGregor Via High-Energy, Brand Synergy #IAmTheBeast Campaign
