Reebok & Ambassador Cardi B Promote Zig Kinetica Via Porch Camera Piracy In #Zigtherunway

Reebok and Cardi B turned up on front lawns across the USA to perform impromptu runway walls for a new social-first campaign shot on front doorbell fish-eye cameras to promote its new energy-return Zig Kinetica shoe.   The campaign began when Cardi B posted an Instagram video of her and friends dressed in brightly coloured clothes… Continue reading Reebok & Ambassador Cardi B Promote Zig Kinetica Via Porch Camera Piracy In #Zigtherunway

Reebok’s ‘Zigurine’ Launches Zig Kinetica In Campaign Fronted By Conor McGregor

Sportswear brand Reebok, which has an official sportswear deal across UFC, teamed up with mixed martial artist turned boxer Conor McGregor and brought him into an animated ring/hexacon in a spot to launch its Zig Kinetica shoe.   The sport’s narrative arc sees the iconic, controversial fighter artist walk into his son’s bedroom with the… Continue reading Reebok’s ‘Zigurine’ Launches Zig Kinetica In Campaign Fronted By Conor McGregor