Sydney based women’s underwear brand Berlei teamed up with charity partner Breast Cancer Network Australia (BCNA) to launch a sports-linked campaign to encourage Australians to support those who are affected by Breast Cancer. Timed to leverage the 25 September AFL Grand Final, created by Piglet Studio and produced by Vandal, the creative stars famous… Continue reading Berlei & BCNA Launch Sports Star Led Breast Cancer Awareness Drive Around AFL Grand Final
Tag: Berlei
Animated CGI Breasts Star In Sports Themed Bra Brand Berlei’s New ‘Play Their Own Game’ Campaign
Sports bra brand Berlei features some graphic CGI imagery to highlight importance of good bra support in a new Australia campaign called ‘Play Their Own Game’. The marketing initiative is led by a hero 60-second spot starring a series of breast shaped sports balls getting bounced, punched, kicked and squashed in a series of… Continue reading Animated CGI Breasts Star In Sports Themed Bra Brand Berlei’s New ‘Play Their Own Game’ Campaign
