Our presentation at Contagious’ Now/Next/Why explores the Olympic strategic shift from brand focused activation to consumer experience.
![](https://www.activative.co.uk/wp-content/uploads/2012/09/NNW-Web-Image-430x250.png)
26/09/2012
Our presentation at Contagious’ Now/Next/Why explores the Olympic strategic shift from brand focused activation to consumer experience.
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