A new online film voiced by rugby union legend Jeremy Guscott and titled ‘Pride On The Field’ trumpets a new supplier partnership between Chase Distillery and the British & Irish Lions which also sees the brand become the Official vodka and gin of the 2021 Lions Tour. The short partnership announcement film blends footage… Continue reading British & Irish Lions Spirits Supplier Chase Distillery Announces Tie-Up With ‘Pride On The Field’ Film
Tag: Match Programme Ad
DHL Activates Leicester City Sponsorship Via SME B2B ‘Win Global Exposure’ Competition
DHL took an inventive approach to its Leicester City Football Club sponsorship when, instead of directly using its rights for its own purposes it created a B2B campaign based around a competition for small and media sized enterprises to win those rights for themselves. The two-year B2B campaign, developed in harness with Brand Brewery… Continue reading DHL Activates Leicester City Sponsorship Via SME B2B ‘Win Global Exposure’ Competition
