On 12 May global apparel retailer UNIQLO launched a new integrated campaign promoting its Spring collection called ‘LifeWear: Made for All’ fronted by brand ambassador Roger Federer along with a team of sports stars as well as New York-based artist Futura and fashion designer Christophe Lemaire. The campaign launched on 12 May and runs… Continue reading Roger Federer Fronts Sports Star & Creative Visionary Fronted UNIQLO ‘Lifewear’ Campaign
Tag: Uniqlo
Uniqlo Welcomes Roger Federer At The Start Of Wimbledon As It Pushes Further Into Sports Space
The clothing brand has penned a pricy new global endorser partnership with tennis super star Roger Federer. Announced on the eve of Wimbledon 2018, the Japanese company brokered the athlete ambassador deal with Federer following the end of the tennis star’s long running Nike partnership on 1 March. The brand promoted the new… Continue reading Uniqlo Welcomes Roger Federer At The Start Of Wimbledon As It Pushes Further Into Sports Space
