Set to the tune of Johann Strauss II’s famous ‘The Blue Danube Waltz,’ sports equipment and apparel company TaylorMade promoted its ‘Stealth’ club collection through a hero spot that synchronises the iconic tune to the swoosh of a swinging club and clink of the head striking the ball. To promote Taylormade’s new ‘Stealth Irons’,… Continue reading TaylorMade Promotes Stealth Collection Via Campaign Featuring Golfer Ambassadors ‘Dancing On The Green’
Tag: TaylorMade
Rickie Fowler Fronts TaylorMade’s ‘School of Swagger’, ‘Lower’ & ‘Swear By It, Not At It’ Video Series
An early March video-led campaign for TaylorMade promotes some of the golf company’s products and technical advancements whilst simultaneously capturing the spirit, values and DNA of the brand. The campaign, created by agency Zambezi, is spearheaded by a hero TV spot called ‘School of Swagger’. The hero ad is supported by a… Continue reading Rickie Fowler Fronts TaylorMade’s ‘School of Swagger’, ‘Lower’ & ‘Swear By It, Not At It’ Video Series
