Launched on 13 July to leverage spiking biking interest around the sport’s showpiece Tour De France, bike brand Specialized has released a new campaign called ‘Peter Sagan vs Grandma Joan’. Sagan, the reigning Tour De France green jersey winner and current points leader, shot the spot for the Swiss bike brand which supplies the… Continue reading Tour De France Star Sagan Races Grandma Joan In Specialized E Bike Campaign
