ONCE ‘Every Day, New Champs’ Disability Sports Campaign Champions Equality, Teamwork & Trust

A powerful Spanish campaign by lottery brand ONCE, led by a TVC called ‘Every Day, New Champs’, focuses on its support for disability sport and focuses on teamwork, trust and solidarity as the best capacities to overcome barriers.   Launched on 10 February and created by agency Ogilvy Spain, the hero spot was directed by Javier Fesser.… Continue reading ONCE ‘Every Day, New Champs’ Disability Sports Campaign Champions Equality, Teamwork & Trust