The start of March saw chicken restaurant Nando’s roll out an integrated campaign with a cameo from in-form Arsenal and England attacker Bukayo Sako to introduce its new ‘This Must Be The Place’ brand platform and its first sonic logo The campaign, created by agency New Commercial Arts and produced by Stink Films, was… Continue reading Nando’s Team Up With Saka To Launch ‘This Must Be The Place’ Brand Platform & First Sonic Logo
Tag: Nando’s
Nando’s Real-Time ‘Fergie-Time’ Newsjacking Tweet
The real-time marketing trend goes on and this week’s stand out piece of digital opportunism came from restaurant brand Nando’s in response to the news of Sir Alex Ferguson’s retirement. As the greatest manager of his era, perhaps of all time, brings to an end his reign at Old Trafford, quick witted marketers at… Continue reading Nando’s Real-Time ‘Fergie-Time’ Newsjacking Tweet
