Melbourne City Football Club Launches Integrated ‘Are You City To the Core?’ Membership Drive

As the A-League club counts down to the start of the new soccer season, Melbourne City FC is leveraging Melburnians’ deeply pride and passion for the city with a new membership drive campaign called ‘Are You City To The Core?’.   The 2017/18 season’s membership drive promotion aims to be ‘Melbourne to the core’ as… Continue reading Melbourne City Football Club Launches Integrated ‘Are You City To the Core?’ Membership Drive

Nike Links With Local Artists & Photographer For Campaign Promoting New MCFC & WSWFC A-League Kits

Nike leverages the upcoming new Australian football season with a new campaign promoting the sports apparel giant’s new 21017/18 kits for Melbourne City FC and Western Sydney Wanderers FC.   The MCFC and WSWFC initiative sees the sportswear behemoth and creative agency Blood Utd work with local artists Heesco & Dale Bigeni and photographer Thom… Continue reading Nike Links With Local Artists & Photographer For Campaign Promoting New MCFC & WSWFC A-League Kits