Wiggins Fronts New Skoda #DrivenBy Campaign As Brand Repositions  Around Individuality & Independence

Early February sees Skoda launch a new UK brand campaign fronted by athlete ambassador and cycling legend Sir Bradley Wiggins called ‘Driven by Something Different’.   The creative focuses on the auto marquee’s new customer-led positioning: highlighting defining attitudes shared by its customers – an individual self-confidence, optimism, and a spirit that sets them apart… Continue reading Wiggins Fronts New Skoda #DrivenBy Campaign As Brand Repositions  Around Individuality & Independence

Model Gigi Hadid Fronts Latest Multi-Chanel Reebok #PerfectNever Campaign

Reebok unveils new #PerfectNever brand ambassador Gigi Hadid through boxing teaser spot.   The A-List fashionista fronts the sportswear brand’s new multi-channel campaign wearing a pair of Reebok gloves in a set of films and images featuring the model wearing Reebok’s new Perfect Never range.   Released in the first week of October, the new… Continue reading Model Gigi Hadid Fronts Latest Multi-Chanel Reebok #PerfectNever Campaign