Tag: Huddersfield Town FC

Huddersfield Town FC (Motherwell/Newport/Southend) / Paddy Power – Unsponsor #SaveOurShirts

Paddy Power announced a new Huddersfield shirt sponsorship through a hoax kit launch campaign called “Unsponsor #SaveOurShirts.   Launched a week ahead of The Championship 2019-20 season, this PR led initiative saw Paddy Power unveil a spoof shirt sponsorship campaign – initially with Huddersfield Town FC, then later with Motherwell and Newport – that actually… Continue reading Huddersfield Town FC (Motherwell/Newport/Southend) / Paddy Power – Unsponsor #SaveOurShirts

Paddy Power’s Fake Hoax Huddersfield / Newport / Motherwell ‘Unsponsor: Save Our Kit’ PR Spoof

Bookie Paddy Power launched a hoax, pre-season fake football kit sponsorship initiative, called ‘Save Our Shirt’, in an attempt to persuade its rivals to ‘unsponsor’ shirts   The PR led initiative, launched in the middle of July (a few weeks ahead of the new 2019/20 football season), saw a Paddy Power spoof sponsorship initiative act… Continue reading Paddy Power’s Fake Hoax Huddersfield / Newport / Motherwell ‘Unsponsor: Save Our Kit’ PR Spoof