To celebrate the start of the new 2019/20 season, La Liga partner Orange España created a world-first augmented reality in-stadium stunt that brought a colossal soccer superhero to life at the game between RC Celta and Real Madrid. Working with experiential innovation agency Wildbytes, the synchronised AR stunt appeared in-stadium through a custom-built app… Continue reading Orange & Google Assist’s AR Stadium Stunt At RC Celta v Real Madrid Leverages La Liga Kick Off
