A new retro clothing capsule collection campaign from Arsenal FC parodied high fashion through a tongue-in-cheek mockumentary led campaign featuring the club’s new Creative Director Ray Parlour. The comic campaign revolved around the club appointing former player and perennial fan favourite Ray Parlour – nicknamed the Romford Pelé – as its new fashion creative… Continue reading Arsenal Re-sign Ray Parlour As ‘Retro Collection’ Creative Director In Mockumentary
