DHL Leverages Bayern Munich Tour Partnership To Fuel Its China Expansion

Late July sees logistics heavyweight DHL leverage its sponsorship of German football giant Bayern Munich’s pre-season tour to fuel its expansion in China.   The global logistics company launched an integrated FC Bayern led campaign and unveiled its fresh e-commerce plans for China at a press briefing that coincided with FC Bayern Munich’s Audi Summer… Continue reading DHL Leverages Bayern Munich Tour Partnership To Fuel Its China Expansion

No Clowns Just Footballers Spot Fronts 1st Adidas ‘Our Way Or No Way’ Juventus Kit Launch

‘Our Way or No Way’ is the tagline for Adidas first Juventus home kit that is launched via a no-nonsense campaign spearheaded by a striking video called ‘No Clowns. Just Footballers’.   Featuring a set of Juve stars (including Pogba, ) initially wearing colourful clown outfits before stripping down to the latest version of the… Continue reading No Clowns Just Footballers Spot Fronts 1st Adidas ‘Our Way Or No Way’ Juventus Kit Launch