Rio 2016 organising committee partner Nissan is activating its rights as the official auto sponsor of the Olympic Games with a campaign fronted by athlete ambassador Usain Bolt that challenges the fastest man on the planet to take on his toughest competitor yet – fire. Endorser Bolt, the Japanese car company’s Global Director of… Continue reading Nissan’s Rio 2016 Activation Sees Usain Race Fire in ‘Bolt vs Flame’
