The All England Club’s activation around Wimbledon 2015 is focusing on digital platforms – from a new look website, to new platforms such as Snapchat and Instagram – in order to offer fans ‘the next best thing to being here’. Whilst the tournament’s broadcast audience is going up in age, Wimbledon’s rich digital offering… Continue reading AELTC’s Wimbledon Digital Work Enhances Experience For New Generation
Tag: Digital Mosaic
Rude Meme Crashes UPS’ Facebook-Led ‘Ferrari F1 Fan Photo Mosaic Shield’
UPS, the official logistics and shipping partner of Ferrari F1, offered fans a chance to have their faces carried on the sidepods of the on the Scuderia Ferrari Formula One car at the 2015 Chinese Grand Prix via a special mosaic of the UPS shield. The UPS Facebook page asked fans to upload their… Continue reading Rude Meme Crashes UPS’ Facebook-Led ‘Ferrari F1 Fan Photo Mosaic Shield’
AT&T Curates CG Boston Marathon Digital Mosaic
Boston Marathon wireless partner AT&T is activating its rights and supporting the ‘One Fund Boston’ initiative with a new feature to this year’s race by curating a consumer-created digital mosaic – showcasing pictures and videos of Bostonians, marathoners and fans from around the globe. The brand-backed #ItsOurBoston social mosaic will be displayed via a… Continue reading AT&T Curates CG Boston Marathon Digital Mosaic
