The Nissan Formula E team in harness with the auto manufacturer’s NISMO racing division teamed up with sustainable fashion designer Mia D’Amato to create a new ‘Nismo Thrifted’ streetwear collection made entirely from upcycled and recycled decades old Nissan racewear. To support the collection’s launch, sport and entertainment agency Dark Horses created a vintage-style… Continue reading ‘NISMO Thrifted’ Upcycled Racewear Sees Nissan Target Younger Audience At Formula E Portland Race
Tag: Designer
Nike and Patta Air Max 1 Collaboration Marketed Through 4-Part ‘The Wave’ Film Series
Nike and the Dutch streetwear and sneaker retailer Patta promoted their latest Air Max 1 collaboration through a four-part film series called The Wave’ which was directed by Mahaneela with creative direction from Steve McQueen and his Lammas Park production house. The US sportswear giant and Amsterdam-based boutique unveiled ‘The Wave Collection’ centered around… Continue reading Nike and Patta Air Max 1 Collaboration Marketed Through 4-Part ‘The Wave’ Film Series
