Sponsor Vodafone teamed up with The Lawn Tennis Association (The LTA) and The All England Lawn Tennis Club (The AELTC) to expand the 2023 iteration of the ‘Play Your Way To Wimbledon’ initiative to include disability categories and additional adult events as well as the original juniors strand enabling more tennis lovers to experience a… Continue reading Vodafone, LTA & AELTC Expand ‘Play Your Way to Wimbledon’ To Include Adult & Disability Categories
Tag: Visual Impairment
Australian Open & AKQA’s ‘Action Audio’ Makes Grand Slam Accessible For Vision Impaired Tennis Fans
Tennis Australia worked with Monash University and agency AKQA to create ‘Action Audio’: a new online audio stream which was designed to make 2021 Australian Open broadcasts accessible for the 600,000 Australians and 285m people around the world living with blindness or a vision impairment. The revolutionary system, which was enabled for a global audience… Continue reading Australian Open & AKQA’s ‘Action Audio’ Makes Grand Slam Accessible For Vision Impaired Tennis Fans
