UK sports retailer JD Sports launched its 2021 Christmas campaign at the start of November to celebrate the best of British sporting talent through an integrated, international initiative called ‘King Of The Streets’ – a creative extension of its ‘King of Trainers’ positioning. Developed in harness with creative agency Cake and production house PrettyBird,… Continue reading JD Sports Star Studded ‘King Of The Streets’ Campaign Celebrates UK Talent At Christmas
