Late July saw workout studio SoulCycle roll out a new campaign which offered to exchange used Peloton bikes for 47 free in-studio classes as part of its umbrella ‘Souls Reunited: F#ck It, Let’s Ride’ platform which champions the return of in-person workouts as pandemic restrictions ease and seeks to drive new and returning membership signups.… Continue reading SoulCycle Offers To Exchange Peloton Bikes For In-Person Classes In ‘Souls Reunited: F#ck It, Let’s Ride’
