Pepsi sought to promote its Zero Sugar product and rouse football fans to watch the start of the new season at home with a 24 August NFL activation in the USA called ‘Football Is Calling’. In a nutshell, the VaynerMedia-created campaign urges fans to stay inside, watch NFL games and drink Pepsi Zero Sugar.… Continue reading Pepsi Reignites NFL ‘Made For Football Watching’ Campaign With Billions’ Star Costabile’s ‘Football Is Coming’
