Nike’s Film Premiere & Fashion Show ‘News Event’ New NFL Kit Launch

  After months of speculation, a few leaks and a legal dispute between former partner Reebok and new NFL official kit supplier Nike, the Portland-based sportswear giant unveiled its new jersey designs on 3 April.   The official event, was a Nike-styled theatrical launch party in a Brooklyn film studio – described by some as… Continue reading Nike’s Film Premiere & Fashion Show ‘News Event’ New NFL Kit Launch

BMW & Guggenheim Link On Sustainable Urban Lab

  BMW has joined with the Guggenheim Foundation to collaborate on a public think tank syle project called, somewhat unimaginatively The BMW Guggenheim Lab. The venture aims to research and explore the future of sustainable living.   The initiative is essentially a mobile laboratory cum community centre which will travel to nine major cities worldwide… Continue reading BMW & Guggenheim Link On Sustainable Urban Lab