NFL trading card licensee Panini is launching a new digital campaign on Instagram, Facebook and Twitter that extends its ongoing #WhoDoYouCollect campaign into the 2014/15 NFL season. Perhaps unsurprisingly, given the impact of rookies on the trading card business, the campaign features several key first-year players. These include number one draft pick and… Continue reading Panini’s Rookie-Led Vine & Video For New NFL Season
