To activate its rights as the new official sponsor of the 2022 edition of the Giro D’italia, iconic Italian bike brand Bianchi rolled out an episodic pedal-powered ‘Reflections’ road movie series fronted by former cycling star Nicholas Roche telling race-related stories of people, places and bicycles and promoting its bike range. Roche, a former… Continue reading Giro D’italia Sponsor Bianchi Rolls Out ‘Giro Reflections’ Online Video Series With Nicholas Roche
Tag: In House Agency
360° ‘Buckle Up For N Day’ Campaign Promotes Hyundai’s N24 Hour Race
In-house agency INNOCEAN Frankfurt launched a multi-stage digital ‘Buckle Up’ campaign around its parent company’s ‘Hyundai N 24 Hour Race’ at the legendary Nürburgring. The legendary 24-hour race at the Nürburgring fascinates motor sports fans around the world N, the Hyundai’s high-performance brand, worked with in-house agency INNOCEAN Frankfurt to share the joy, fun… Continue reading 360° ‘Buckle Up For N Day’ Campaign Promotes Hyundai’s N24 Hour Race
