A July UK outdoor campaign from Heinz leveraged the FIFA 2023 Women’s World Cup by positioning brand ambassador and Lioness striker Bethany England as ‘England’s Secret Weapon’ and claims that she is ‘Unbeanlievable’. The OOH work, conceived and developed by creative agency Wunderman Thompson Spain, positions Heinz Beanz as being the England women’s team… Continue reading Heinz Beanz ‘England’s Secret Weapon Is Unbeanlievable’ Led By Lioness Ambassador Bethany England
