Carte Noire partners with Penguin and a set of hunky male celebs with an online campaign targeting female adult coffee drinkers. The idea is to leverage new technology and the book club craze to carve out a little bit of ‘me (and my coffee) time’. The Carte Noire Readers is basically a series of… Continue reading Carte Noir Links With Stars & Penguin For Online Readings
Tag: Drink
Whyte & Mackay Partner With Snow Leopard
Distiller Whyte & Mackay has formed a partnership with Snow Leopard Vodka which will see 15% of its sales profits going to projects helping save the animal from extinction through the Snow Leopard Trust charity. Since Snow Leopard Vodka launched three years ago, its conservationist founder Stephen Sparrow has donated 15% of all profits… Continue reading Whyte & Mackay Partner With Snow Leopard
