Dos Equis Beer Pays Tribute To Classic College Football Rivalries To Leverage Fox Football Tie-Up

A new US commercial from Dos Equis leverages the beer brand’s new college football partnership with broadcast giant Fox’s ‘Big Noon Kickoff’ show.   The campaign promotes Dos Equis’ status as the ‘Official Beer Sponsor of Fox Sports’ Big Noon Kickoff’ for the season which will see the brand host weekly feature segments and a… Continue reading Dos Equis Beer Pays Tribute To Classic College Football Rivalries To Leverage Fox Football Tie-Up