Under Armour leveraged artificial intelligence (AI) and human insights to take the classic pre-game hype speech to the next level for a global brand campaign called ‘The Ultimate Team Talk’ which blended new tech with insights from elite soccer stars like Trent Alexander-Arnold and Antonio Rüdiger. According to the advertiser, the script was crafted… Continue reading Under Armour Uses ChatGPT & Player Ambassadors To Write ‘The Ultimate Team Talk’
