A month ahead of Tokyo 2020, Australian Beef teamed up with athlete ambassador Kelsey lee-Barber to activate its dual sponsorship of the Australian Olympic and Paralympic teams through a campaign called ‘Feed Her Greatness’. The campaign, developed in harness with agency The Monkeys (part of Accenture Interactive), is spearheaded by a hero spot helmed… Continue reading Aussie Olympian Kelsey Lee-Barber ‘Feeds Her Greatness’ In New Australian Beef Campaign
