A Belgian campaign from client ‘Zijkant – Equal Pay Day’ created by agency mortierbrigade stars a team of former elite Belgian athletes and promotes the 2022 iteration of Equal Pay Day (24 March). The campaign spans film, radio and print ads, PR and activation and was spearheaded by a hero spot which uses athletes… Continue reading Belgian Athletes Get Tangled By An Umbilical Cord In ‘Zijkant – Equal Pay Day’ Campaign
